After two years of development, people are no strangers to VR. In particular, the recent hit "Big Number Player" has made VR once again a major focus of the technology industry. However, there is now another technology called AR augmented reality that is gradually coming into the daily life of each of us through smartphones.
In a report on Wednesday, well-known analyst Guo Mingxi commented on the pattern of the AR industry. The example of cooperation between OPPO and the glory of the king shows that China's AR industry standards are taking shape. Chinese smartphone manufacturers have been in AR. Apple is seen as a core technology that has far-reaching implications for the company's future development.
As we all know, Apple launched the ARKit augmented reality development tool last year, enabling developers to gain a rich experience in the process of interacting with computer models and the real world. As the first large-scale technology company to release similar software, Apple undoubtedly has a first-mover advantage.
However, in Guo Mingxi's view, Apple's leading position in the AR field is being eroded by OPPO, and OPPO's progress in AR has even surpassed that of Google's ARCore. Guo Mingxi pointed out that since Apple ARKit debuted nearly a year ago, there is no heavyweight AR application to follow on iOS, which means that Apple's AR software development is actually behind its hardware development, and this is exactly The reason why Apple was overtaken.
OPPO, in fact, announced at the OPPO R15 new product launch conference that the joint strategic partner SenseTIme launched the OPPO AR developer platform based on the SenseAR platform of the Shangtang Technology to promote the application and popularization of AR in mobile terminals. . In particular, the current Tencent King glory and Jingdong have settled in the first time, and more developers will join the OPPO AR developer platform in the future to jointly promote the popularity of AR applications.
Of course, the popularity of AR is also inseparable from the arrival of another key technology, 5G. Matt Grob, CTO of Qualcomm's chip division, said: "Imagine sitting in the office with a 4K resolution monitor or monitor on the wall, even 50, 60, 70 inches, just a part of your vision. If you want to see the whole field, 4K is not enough. You need 8K, or even more. It needs full view, when you move around, you want it to have very low latency. It must be able to track your Look, like Magic Leap's technology, you need to track your focus, your vertices, need to provide gigabit speed so that everyone can get content at the same time. It needs light weight, low power consumption, so and today we Compared with doing things, it takes several times of computing power.†5G technology just has the advantages of fast rate and low latency, which is the main reason why VR/AR needs 5G.
In terms of 5G, OPPO also has a forward-looking layout. As early as the beginning of 2015, OPPO's 5G research team has been established, and has also cooperated with New York University, Beijing University of Posts and Telecommunications and other well-known universities at home and abroad. OPPO has deep reserves in terms of network, terminal and application. In the internationally renowned standards organization 3GPP, the number of contributions submitted by OPPO ranks among the top in the global terminal enterprises. These are undoubtedly the basis for OPPO's successful implementation of cornering overtaking in the AR field.
At present, WeChat and Alipay have applied AR technology to the Spring Festival red envelope. However, the application field of AR technology is far more than this, and the competition in the AR industry has just begun. For OPPO, today's results are only a starting point, and we are all looking forward to OPPO's future to bring us more surprises.
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Solder Series Centronic Connector
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