Electronic Strategy in 2011: Consumer Electronics and Industrial Chain Status Upgrade

This year, global semiconductor monthly sales maintained a quarter-on-quarter increase, and the rate of decline began to decline. By examining the industry status of countries and regions, it can be seen that the electronic components industry has recovered rapidly since the “financial crisis”, sales volume has continued to increase, and income has continued to increase; in some regions, electronics (yuan The monthly or quarterly sales of the device have already exceeded the pre-crisis level; although inventory has rebounded significantly, it is still in a reasonable range. Global semiconductor monthly income maintained a quarter-on-quarter increase, but the year-on-year increase gradually narrowed to a certain extent. Although the industry's performance growth will be significantly lower this year than this year, it still has many opportunities for development.

Consumer electronics products have become an important factor in stimulating upstream demand. The electronics industry has grown significantly this year. It is not simply a simple restoration of existing needs, but it has also been driven by new technologies, new products, and new applications. Consumer electronics products represented by smartphones and tablets have become an important driving force for the development of the industry. The development of mobile communications and the construction of broadband facilities have reflected the development trends of the mobile industry, such as “mobile, content, and convergence”. Consumer electronics products have also entered a period of rapid development and have driven the growth of sales of upstream related component products.

Mainland China-Taiwan Electronic Manufacturing Industry Chain Opportunities Taiwan's electronics industry is already well-developed. For example, Taiwanese notebook makers account for nearly 90% of global shipments. The mainland is equally important in the global electronics manufacturing industry. In 2009, mobile phone production accounted for about 50% of the world's total. The two have a certain degree of complementarity. Taiwan is a global leader in the field of foundry of some high-end electronic products. Some mainland companies are expected to enter the mainstream product supply chain system on the premise of improvement in technology and craftsmanship, which will lead to a rapid increase in business performance. In addition, some relatively small-scale mainland enterprises benefit from industrial transfer and have greater room for growth in the foundry industry.

Display devices, LED, security, energy saving, electronic equipment and other fields have potential for development. China has formed a relatively complete industrial chain layout in the field of display devices. The clustering effect will help companies reduce costs and increase profitability. Although the LED industry is faced with a rapid growth in production capacity, the overall growth in demand has given rise to strong competitive advantages for enterprises with first-mover advantage, and the industry may face consolidation in the future. Security, energy saving, electronic equipment and other fields have great development space. The industry has a certain degree of independence, and related companies have great potential for development.

Concerned about the "12th Five-Year Plan" brought about by the development of the "Eleventh Five-Year Plan" for the development of electronic information industry has played a very good role in promoting. During the "12th Five-Year Plan" period, companies in integrated circuits, LEDs, power electronic devices, and the Internet of Things will continue to benefit from policy support.

Concerned about the following investment opportunities Although electronic components will be lower than the year's growth rate in the next year, there are still diversified investment opportunities, focusing on the following companies with investment value: benefit from policy support, benefit from the prosperity of consumer electronics, and integration into the mainland - Taiwan's electronics manufacturing industry chain and domestic industry environment are relatively independent and have room for development, benefiting from industry growth.