LED TV enters the era of subdivision

Subject to multiple factors, Samsung and other foreign-funded color TV companies are worried about the 3D "World Cup Cake", which is inevitably a little lost compared with market expectations. However, the LED TVs that China's color TV enterprises are mainly playing in the off-season are popular in the off-season. According to statistics, domestic brands of led TV has once accounted for nearly 70% of the domestic market of LED TV.

Recently, along with the world famous color TV enterprise TCL cluster listed P21 digital all-in-one series, P31 small size series and P20 and other LED LCD TV new products. Some experts said that TCL and other Chinese color TV brands are in line with the joint venture brand technology in the LED field. According to the increasingly personalized consumer demand of consumers, "tailor-made" TV not only brings LED TVs to the level of civilian consumption, but also leads LED TVs. The “segment era” of the market.

According to the reporter, with the recent large-scale production of the two major LED TV series P21 and P31, and the collection of the previously launched P11 series, at present, TCL's LED TV product camp is subdivided into the Internet according to the different needs of consumers. Four series of ultra-thin black crystal screens, digital ones and small series for small spaces such as bedrooms.

"LED backlight as a display technology, its 'innate advantage' is to make TV energy-saving and environmentally friendly, ultra-thin fashion, display effect is more high-definition, so LED backlight display can make the TV's different functions better. So LED TV The subdivision direction is based on the premise of meeting the individual needs of consumers." TCL related people introduced to reporters. The reporter also learned from the sales situation of some TCL stores that the segmented personalized LED TV is most popular among consumers, among which TCL Black Crystal's LED Internet TV is particularly outstanding.

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