For the Chinese market, where there is almost no universal Android TV, to understand and use the Android TV design style, sofa butlers offer Chinese users the possibility. Today, the sofa butler does not watch TV. Let's take a look at the Android TV design style used by the sofa butler v5.
· Material Design provides a realistic texture for the virtual world
Android TV's design language is exactly what Material Design has been promoting in recent years. Material Design is a design language advocated by Google after Google Android 5.0. It aims to achieve a unified interface and interaction between devices, allowing users to have a consistent experience.
Understanding from the literal meaning of "Material", this design language seeks to highlight a kind of "physical feeling". Google in Material Design further provides a visual experience similar to real effects through the spatial changes of the entities, presenting the real world through real light effects. The spatial relationship.
Although Material Design is a cross-platform design language, as the center of home entertainment, TV's hardware infrastructure, usage scenarios, and application properties all determine that the design rules for mobile terminals such as televisions and mobile phones are very different.
· Clear hierarchy - Building a 3D world on a 2D screen
Electronic screens are not like real objects. They are completely planar. That is, all objects are on a spatial plane, but the information content is hierarchical, so how to express hierarchical information in a hierarchical plane? What?
Material Design's solution is based on the Card design promoted by Google in previous years. It further abstracts the characteristics of the real space and introduces the new concept of “Z axis†so that the pixels are no longer in the same plane, but they are The rules are in space and have different levels of dimension, which creates a 3D world for us in the plane space.
Material Design moved the characteristics of the paper in the real world to the electronic screen, presented the information content on this virtual paper, and there was a vertical relationship between the paper and the paper, and simulated the paper's sense of space through the "Z-axis" light source projection. .
The sofa butler V5 introduced a brand-new "Z-axis" design. Based on this, the planarized controls were transformed into a three-dimensional space, highlighting the layering of the entire page layout.
This "Z-axis" projection is not a projection that is commonly used in the past using images or style codes. Instead, the system performs real-time rendering based on the position of the paper hierarchy. The virtual main light source illuminates the objects in the scene to cast shadows through the virtual environment. Light projects coherent and soft shadows from all angles. The shadows produced by these two light sources will change in size with the spatial relationship of the paper, which will result in a strong sense of space and hierarchy.
In this way, Material Design achieves the effect of conveying the hierarchical relationship of content information by simulating the effect of spatial depth of field, and raises the Card design, which simulates only the physical form of paper, to the height of the information hierarchy.
· Concise layout - large card for the page burden
Material Design is used as the main interactive means by simulating the possibilities of paper stretching, deformation, and collage in the physical world. This method, combined with the characteristics of large-screen TVs, requires us to use card-sized graphics as an information carrier. Reducing the level of jumps, highlighting the content presentation as the most important purpose of the page layout, making the overall interaction process more concise and light.
· Visual impact - Bold color to play a big screen advantage
Material Design uses a large amount of saturation and moderate color patches in the system. Using color blocks to highlight the main content and titles, the primary and secondary feel of the interface is better and better. It has a more intense visual impact, and makes the interface have A new style of fashion and vitality.
· Intuitive and easy to understand - interactive animation clear operation process
In the past, most of the Win8 design pages used by TV-side apps had only the X and Y axes. Opening a new page was a direct jump to a new page without pointing out the spatial hierarchy of the page. Material Design, after introducing the new "Z-axis" concept, highlights the spatial hierarchy between pages by emphasizing the "Z-axis." Each time the page is moved and clicked, the page spreads out from the center of the moving point and is rendered in real time according to the location of the Z-axis hierarchy. The user is informed by the change in the spatial relationship of the paper—where this page comes from, where it goes, and in the entire system. What is the location of space in. This gives the interface a physical property, from which the user can feel the whole process of operation change from Z-axis animation such as stretching, rebound, and so on. The user can easily understand how to use the object when he or she sees the movement of the object, and helps the user to have a comprehensive perception and understanding of changes in the page level.
For example, the sofa butler V5 has carefully designed a y-axis gradient with rapid acceleration and smooth deceleration for all scrolling interfaces. Such a detail makes the entire scrolling animation no longer rigid and can help the user to feel animated and elegant at any time during use. This is in accordance with the requirements of Material Design - the "action" complete display of the real characteristics of the object, making the entire animation process elegant and simple.
to sum up
The reason why a product's design concept can become a trend, easy to use, good-looking, matching product usage scenarios, bold innovations... all of the above are indispensable. Android TV design rules are not perfect, but satisfying users to the greatest extent, or even guiding users to find their own needs, this spirit will undoubtedly push it to the vanguard of the future TV App design.
At present, foreign Internet giants such as Netflix and Youtube have all redesigned according to Android TV design rules. In China, the speed of home networks is uneven, and the installed capacity of TV boxes is large and there are many brands. Under such a hardware use environment, it is hoped that the internationally advanced design concept will be used in software, and its R&D and maintenance costs are undeniable. The sofa butler as the domestic smart TV industry's largest application market, insisted on the occasion of the v5 version of the new debut, no doubt set a technical benchmark for the industry, the strength behind it can not be underestimated, the user's sincerity can not be doubted.
Can a sofa manager lead the Android TV design wave in China? We have already seen the presence of TV applications. For users, this is undoubtedly the best meaning.
· Material Design provides a realistic texture for the virtual world
Android TV's design language is exactly what Material Design has been promoting in recent years. Material Design is a design language advocated by Google after Google Android 5.0. It aims to achieve a unified interface and interaction between devices, allowing users to have a consistent experience.
Understanding from the literal meaning of "Material", this design language seeks to highlight a kind of "physical feeling". Google in Material Design further provides a visual experience similar to real effects through the spatial changes of the entities, presenting the real world through real light effects. The spatial relationship.
Although Material Design is a cross-platform design language, as the center of home entertainment, TV's hardware infrastructure, usage scenarios, and application properties all determine that the design rules for mobile terminals such as televisions and mobile phones are very different.
· Clear hierarchy - Building a 3D world on a 2D screen
Electronic screens are not like real objects. They are completely planar. That is, all objects are on a spatial plane, but the information content is hierarchical, so how to express hierarchical information in a hierarchical plane? What?
Material Design's solution is based on the Card design promoted by Google in previous years. It further abstracts the characteristics of the real space and introduces the new concept of “Z axis†so that the pixels are no longer in the same plane, but they are The rules are in space and have different levels of dimension, which creates a 3D world for us in the plane space.
Material Design moved the characteristics of the paper in the real world to the electronic screen, presented the information content on this virtual paper, and there was a vertical relationship between the paper and the paper, and simulated the paper's sense of space through the "Z-axis" light source projection. .
The sofa butler V5 introduced a brand-new "Z-axis" design. Based on this, the planarized controls were transformed into a three-dimensional space, highlighting the layering of the entire page layout.
This "Z-axis" projection is not a projection that is commonly used in the past using images or style codes. Instead, the system performs real-time rendering based on the position of the paper hierarchy. The virtual main light source illuminates the objects in the scene to cast shadows through the virtual environment. Light projects coherent and soft shadows from all angles. The shadows produced by these two light sources will change in size with the spatial relationship of the paper, which will result in a strong sense of space and hierarchy.
In this way, Material Design achieves the effect of conveying the hierarchical relationship of content information by simulating the effect of spatial depth of field, and raises the Card design, which simulates only the physical form of paper, to the height of the information hierarchy.
· Concise layout - large card for the page burden
Material Design is used as the main interactive means by simulating the possibilities of paper stretching, deformation, and collage in the physical world. This method, combined with the characteristics of large-screen TVs, requires us to use card-sized graphics as an information carrier. Reducing the level of jumps, highlighting the content presentation as the most important purpose of the page layout, making the overall interaction process more concise and light.
· Visual impact - Bold color to play a big screen advantage
Material Design uses a large amount of saturation and moderate color patches in the system. Using color blocks to highlight the main content and titles, the primary and secondary feel of the interface is better and better. It has a more intense visual impact, and makes the interface have A new style of fashion and vitality.
· Intuitive and easy to understand - interactive animation clear operation process
In the past, most of the Win8 design pages used by TV-side apps had only the X and Y axes. Opening a new page was a direct jump to a new page without pointing out the spatial hierarchy of the page. Material Design, after introducing the new "Z-axis" concept, highlights the spatial hierarchy between pages by emphasizing the "Z-axis." Each time the page is moved and clicked, the page spreads out from the center of the moving point and is rendered in real time according to the location of the Z-axis hierarchy. The user is informed by the change in the spatial relationship of the paper—where this page comes from, where it goes, and in the entire system. What is the location of space in. This gives the interface a physical property, from which the user can feel the whole process of operation change from Z-axis animation such as stretching, rebound, and so on. The user can easily understand how to use the object when he or she sees the movement of the object, and helps the user to have a comprehensive perception and understanding of changes in the page level.
For example, the sofa butler V5 has carefully designed a y-axis gradient with rapid acceleration and smooth deceleration for all scrolling interfaces. Such a detail makes the entire scrolling animation no longer rigid and can help the user to feel animated and elegant at any time during use. This is in accordance with the requirements of Material Design - the "action" complete display of the real characteristics of the object, making the entire animation process elegant and simple.
to sum up
The reason why a product's design concept can become a trend, easy to use, good-looking, matching product usage scenarios, bold innovations... all of the above are indispensable. Android TV design rules are not perfect, but satisfying users to the greatest extent, or even guiding users to find their own needs, this spirit will undoubtedly push it to the vanguard of the future TV App design.
At present, foreign Internet giants such as Netflix and Youtube have all redesigned according to Android TV design rules. In China, the speed of home networks is uneven, and the installed capacity of TV boxes is large and there are many brands. Under such a hardware use environment, it is hoped that the internationally advanced design concept will be used in software, and its R&D and maintenance costs are undeniable. The sofa butler as the domestic smart TV industry's largest application market, insisted on the occasion of the v5 version of the new debut, no doubt set a technical benchmark for the industry, the strength behind it can not be underestimated, the user's sincerity can not be doubted.
Can a sofa manager lead the Android TV design wave in China? We have already seen the presence of TV applications. For users, this is undoubtedly the best meaning.
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