On June 3, the Mianyang Municipal Government and Sichuan Changhong signed a strategic cooperation agreement with the three major mobile, China Unicom, and telecom operators. The three parties will jointly promote the Changhong mobile terminal project to settle in Mianyang as soon as possible, and achieve 3 million this year and follow-up smart terminals. sales target.
Mobile phone project "100 billion Changhong" support point
This strategic cooperation agreement has achieved a new model of cooperation among communications operators, brand manufacturers and local governments.
According to the agreement, Sichuan Changhong will provide telecommunication operators with advanced communication terminal products and services to increase market share and promote the industrialization of domestic high-end communication technologies and applications; while telecom operators will resolve short-listed products and headquarters for Sichuan Changhong. Issues such as procurement and product customization, and sales of Changhong smartphones in its companies and its subordinate sales channels; Mianyang City Government is fully committed to serving manufacturers and operators.
It is understood that the Changhong smartphone project is one of the important supporting points for the “100 billion Changhongâ€. In order to make the 3G industry bigger and stronger, in March 2005, Sichuan Changhong invested 200 million yuan to form a joint venture with other companies to form Guohong Communications Digital Group, focusing on the R&D, manufacturing and sales of communication terminals, network terminals and personal mobile electronic products. service. Changhong Group will achieve the goal of over 100 billion yuan in output value during the "12th Five-Year Plan" period and continue to lead the electronic information industry in Sichuan.
At present, more than 2,000 acres of Changhong mobile phone production base is being accelerated in the "Changfu Industrial Park" of the Mianyang Economic and Technological Development Zone, and about 60,000 square meters of standard factory buildings have been started. It plans to start production in August this year.
Occupy the market Changhong has a price advantage
On the official website of Changhong Mobile Phone, the reporter found that Changhong mobile phones include more than ten series of mobile phones such as smart phones and Jinchanghong healthy mobile phones. The sales of mobile phones also jumped from 150,000 in 2005 to 7.5 million in 2009.
It is understood that Changhong Mobile has successively established good technology and strategic partnerships with industry giants such as Microsoft, TI and INTEL. Guohong currently has R&D centers and manufacturing bases in Shenzhen and Chongqing, and has independent research and development, large-scale manufacturing. And quality control capabilities.
During the Spring Festival this year, new products of Changhong smartphones took the lead in Sichuan Unicom stores. At that time, the main push was a smartphone named “A399 Fashionâ€. It is understood that this smartphone is equipped with a Google Android operating system and uses a multi-touch capacitive screen. Changhong's latest smartphone "Z1" was launched last month, and is a "cloud smart" mobile phone, the official website sells for 3899 yuan.
However, people in the industry pointed out that at present, the Changhong Z1 is mainly used for cloud service applications, including real-time push of cloud-based Rainbow Net News, mail agent for e-mail, and synchronization of network time. Although there are not many services, it can be proposed first. With the application of this experience has been took the example of the attitude, "Changhong mobile phone to occupy the share in the current smart phone market, may still have to rely on their own price advantage to get more markets."
Mobile phone project "100 billion Changhong" support point
This strategic cooperation agreement has achieved a new model of cooperation among communications operators, brand manufacturers and local governments.
According to the agreement, Sichuan Changhong will provide telecommunication operators with advanced communication terminal products and services to increase market share and promote the industrialization of domestic high-end communication technologies and applications; while telecom operators will resolve short-listed products and headquarters for Sichuan Changhong. Issues such as procurement and product customization, and sales of Changhong smartphones in its companies and its subordinate sales channels; Mianyang City Government is fully committed to serving manufacturers and operators.
It is understood that the Changhong smartphone project is one of the important supporting points for the “100 billion Changhongâ€. In order to make the 3G industry bigger and stronger, in March 2005, Sichuan Changhong invested 200 million yuan to form a joint venture with other companies to form Guohong Communications Digital Group, focusing on the R&D, manufacturing and sales of communication terminals, network terminals and personal mobile electronic products. service. Changhong Group will achieve the goal of over 100 billion yuan in output value during the "12th Five-Year Plan" period and continue to lead the electronic information industry in Sichuan.
At present, more than 2,000 acres of Changhong mobile phone production base is being accelerated in the "Changfu Industrial Park" of the Mianyang Economic and Technological Development Zone, and about 60,000 square meters of standard factory buildings have been started. It plans to start production in August this year.
Occupy the market Changhong has a price advantage
On the official website of Changhong Mobile Phone, the reporter found that Changhong mobile phones include more than ten series of mobile phones such as smart phones and Jinchanghong healthy mobile phones. The sales of mobile phones also jumped from 150,000 in 2005 to 7.5 million in 2009.
It is understood that Changhong Mobile has successively established good technology and strategic partnerships with industry giants such as Microsoft, TI and INTEL. Guohong currently has R&D centers and manufacturing bases in Shenzhen and Chongqing, and has independent research and development, large-scale manufacturing. And quality control capabilities.
During the Spring Festival this year, new products of Changhong smartphones took the lead in Sichuan Unicom stores. At that time, the main push was a smartphone named “A399 Fashionâ€. It is understood that this smartphone is equipped with a Google Android operating system and uses a multi-touch capacitive screen. Changhong's latest smartphone "Z1" was launched last month, and is a "cloud smart" mobile phone, the official website sells for 3899 yuan.
However, people in the industry pointed out that at present, the Changhong Z1 is mainly used for cloud service applications, including real-time push of cloud-based Rainbow Net News, mail agent for e-mail, and synchronization of network time. Although there are not many services, it can be proposed first. With the application of this experience has been took the example of the attitude, "Changhong mobile phone to occupy the share in the current smart phone market, may still have to rely on their own price advantage to get more markets."
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