According to relevant reports, Lenovo will jointly launch the mobile phone brand “Moto Green Pomelo†with China Telecom. In the interview, the Lenovo executives gave us the answer: take advantage of the operator channels and expand the terminal blueprint.
Lenovo and China Telecom jointly held a new product launch conference in Shenzhen to jointly launch the joint mobile phone brand “Moto Green Pomelo†targeting the young people market, and released the first product, focusing on video socializing. It is reported that "Moto Green Pomelo" is the first co-brand launched by China Telecom and Lenovo. In a sense, this means that Lenovo has re-opened the operator channel to the "highlands."
Qiao Jian, senior vice president of Lenovo Group and president of China Mobile Group, said in an interview that Lenovo and its operators have always had a very good relationship. This cooperation has brought the relationship closer. Relying on Motorola's powerful product strength and China Telecom's omni-channel layout advantages, Moto Green Pomelo series products have the potential to detonate the market.
Join forces to enter the mobile phone market segmentIn recent years, the terminal market has changed dramatically. It is reported that in 2015, the top five global smartphone shipments were Samsung, Apple, Huawei, Lenovo and Xiaomi. By 2016, Lenovo and Xiaomi had been squeezed out of the top five and replaced by OPPO and vivo. In 2014, Lenovo was also the world's third-largest mobile phone manufacturer by mobile phone shipments.
Lenovo, which has been deeply plunged in the terminal market, has not chosen to sit still. In 2014, Lenovo spent $2.9 billion to acquire Motorola Mobility from Valley Singer and use the Moto brand in high-end products. In 2015, Lenovo Group made a major restructuring of the smartphone business, and the Motorola mobile team took over the group's mobile phone business.
"Moto green pomelo brand is an important step for motorola to capture the domestic market. Motorola's powerful product strength and China Telecom's omni-channel layout advantages are superimposed, which makes Moto green pomelo have the potential to detonate the market and become a popular model in the domestic mobile phone market this year. This strong alliance with telecommunications will undoubtedly have a huge impact on the younger mobile phone brand." Qiao Jian said.
As we all know, with the rapid development of online channels, most mobile phone manufacturers are currently reducing cooperation with operators. Lenovo is an exception, and its cooperation with domestic telecom operators has deepened. It is understood that the "Moto Green Pomelo" launched in cooperation with China Telecom will target young users and deepen the market segment to create products suitable for young people.
At the press conference, Li Hua, general manager of China Telecom's mobile terminal operation center, said that Lenovo, as an important strategic partner of China Telecom, has launched a number of classic mobile phones, which have achieved good market performance. Lenovo mobile phones have continued. Maintain a leading position in the CDMA market share. The two sides hope that through this cooperation, they will achieve more ideal cooperation results.
Clear product positioningIt is reported that the "China Mobile Consumer Demand Research Report" released in 2016 shows that the 30-39-year-old social backbone is also the main consumer of the mobile phone market, accounting for 43.2% of the total number of consumers, followed by the young consumer groups of 20-29 years old. , accounting for 27.6%. The 20-29-year-old young group is basically in college or just out of the university campus, the consumption power is not strong and the pursuit of new things, Lenovo wants to use the "green grapefruit" series to specialize in this part of the market.
Jiang Zhen, head of Lenovo's product strategy and management in China, said that motorola has returned to the Chinese market, mainly focusing on the combination of technology and fashion after the 90s and 95s. Do not pursue hardware competition, not to pursue cost-effective. "Although motorola also has a price/performance ratio, we won't do things like low-cost products that win the market, seize the market, or even ignore the needs of consumers."
According to reports, Motorola's mobile phone models mainly include Moto G, Moto X, Moto Z, and the newly released Moto green pomelo. It will continue the definition of Moto, and there is not much conflict in brand promotion. Each series has different characteristics: the green grapefruit is the G series, with the price of the people, advanced technology, and the market positioning in the domestic market is young. The Z-Series is a modular product with the highest-end flagship configuration. In the future, there will be an X-series, the ultimate experience and the ultimate appearance of the main competition with Apple. The middle end is the G series, and the lower end entry level is the C series.
"In the field of China's mobile phone market, the ecology of mobile phones and the requirements of consumers for mobile phones, it is not a simple low price. For the Chinese market, we will use the high-end, modular thinking to produce the traditional DNA of Motorola. ."
For the current comprehensive screen concept in the mobile phone market, Lenovo has its own views. "At present, we have not yet planned to release a full-screen product. Although we now have a full-screen hardware device, many applications on the market are not well supported. Users do not feel the full screen when they use it. The experience brought by the application, we want to wait until the application and hardware match to launch a full-screen product." Jiang Zhen said.
Jiang Zhen said that when Motorola upgrades its product performance, it must consider how to solve the user's pain points and key points. For example, the green tea series products released this time, the camera performance includes life waterproof, large-capacity battery and so on, are aimed at the needs of the younger generation of users.
Lead Acid vs. Lithium: Safety
Safety is always a primary consideration when designing a solar system, but it becomes even more important when your system is on a boat far from shore, or an RV on a remote road. Different battery chemistries have different risk factors. Obviously, abusing any type of battery can create a dangerous situation. But with normal, and perhaps even a bit of rough treatment, the different batteries have different safety concerns that need to be addressed.
- Flooded lead acid batteries have an acid and water electrolyte in the battery that has to be checked on a regular basis. During normal charging cycles, this mixture turns into a gas that needs to be vented outside. A buildup of the gas inside a vehicle or vessel can be explosive. Proper ventilation mitigates this concern. The outgassing of the battery is normal, but requires owners to regularly check to see when the electrolyte level gets low from the outgassing. If low, it needs to have more distilled water added. This runs the risk of acid spills if overfilled or overcharged. This requires you to be prepared with proper safety equipment including gloves, safety glasses, and baking soda to neutralize the acid if needed.
- Sealed lead acid batteries do not have outgassing or electrolyte levels to check, as they do not outgas. Normal battery safety measures should be followed, like checking for tight cable connections, corrosion, and preventing physical damage to the battery itself.
- Lithium batteries also do not outgas, but certain types (the ones with cobalt, known as lithium cobalt oxide or LCO) can experience thermal runaway – a condition where the battery starts to get hot, which causes it to react to the heat and get hotter and hotter until it catches on fire. LCO batteries are most commonly used in cell phones, hoverboards, and electric cars, and are generally not recommended for mobile applications.
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