I. Role of industry status Recently, the State Council issued the "Decision on Accelerating the Cultivation and Development of Strategic Emerging Industries" (Guo Fa [2010] No. 32, hereinafter referred to as "decision"), taking the new generation of information technology industry as a strategic emerging industry. One is to nurture and develop, which also points the way for the healthy and sustainable development of the electronic video industry during the “Twelfth Five-Year Plan†period. The electronic video industry (referred to as the "video industry") is an important part of China's information technology industry. It is the earliest, most widely distributed, fastest-growing, largest-scale, market-oriented, and most internationalized industry in China's electronics industry. It is a supportive and guiding role in driving the development of the electronic information industry; it is an important force to promote the development and application of triple play, Internet of things, and cloud computing. It is an important product form of smart terminals, and it is to promote and promote the development of new display industries. The important foundation is the important carrier of software services and network value-added services, and is an important display channel and development space for digital virtual technology and cultural and creative industries. It is the most popular and convenient information tool in China, and it is where people enjoy cultural life and acquire various The important means and main sources of information are of great significance in promoting the development of China's economic and social informationization. In order to implement the spirit of “decisionâ€, the China Electronic Video Industry Association organized its forces to review and summarize the implementation of the electronic video industry plan for the “Eleventh Five-Year Planâ€, aiming at the digitization, flatness, and high-definition of the industry during the “Twelfth Five-Year Plan†period. The new situation in the integration of development, networking, greenization, and intelligence has been specifically formulated as an “opinionâ€.
Second, the industry covers the field With the rapid advancement of technology and the integration of industry development, the video industry has become a comprehensive industry category with multimedia information terminals as the main product form, covering the whole product, accessories, solutions and application services. At present, it mainly includes: audio and video information receiving and displaying terminals (including digital television equipment and systems, televisions, set-top boxes, new/portable information receiving and display terminals - mobile TVs, computer TVs, MP4s, e-books, etc.), audio and video Information acquisition, codec processing and storage devices (including cameras, video recorders, video players, digital cameras, digital video cameras, camcorders, codec devices, storage media, etc.), video terminal-specific components (including tuner, application-specific integrated circuits) , special optoelectronic devices, special software and systems, etc.), large-screen projection display devices and systems (including projection systems, commercial large-screen display devices, electronic signage, large-scale display system engineering, etc.), digital home and video surveillance systems (including solutions , product system, application engineering ), Stereoscopic video system (including three-dimensional signal processing system generating a product, the product dimensional space systems, special-purpose application engineering, etc.), 4C (consumer electronics, computer, communication, content) fusion products and application services. The application of products has penetrated into all areas of the national economy, creating a vigorous development momentum of “video everywhereâ€, and the video industry has become an important technical support for the construction of an information society and a smart world.
III. Development Status of the Industry China has developed into the world's largest manufacturing base and consumer market for related products and systems in the video industry. The output value of the video industry in 2010 has exceeded one trillion yuan. Among them, the output value of the color TV industry reached 408 billion yuan, and the annual output of color TVs increased from 83.72 million units in 2006 to 114.93 million units in 2010, accounting for 48% of the world's total TV production, expanding from 48% to 48%. 58% of the industry's output; the output value of digital TV set-top boxes reached 61 billion yuan in 2010, and the output reached 150 million units, accounting for 73% of the global market. It is a global manufacturing center; the output value of digital cameras and digital video cameras reached 150 billion in 2010 Yuan, digital cameras produced more than 80 million units in 2010, 80% of which were used for export. It is the world's largest production and export base; the video production industry needs scale at 100 billion yuan, and some high-end products mainly depend on imports; the output value of the projector is 260 Billion yuan, in 2010, it produced 7.1 million units and exported more than 5 million units; the output value of related products for video surveillance systems (including systems) was approximately 45 billion yuan. Other emerging large-screen display systems, digital homes, video surveillance systems, and new portable/mobile video signal receiving and display terminals have all achieved rapid development.
The transformation and upgrading have achieved remarkable results. The industry has basically achieved a digital transformation, which has laid a solid foundation for the development of digital TV, digital home, and triple play. During the "Eleventh Five-Year Plan" period, the color TV industry made a qualitative leap in the transformation of the flat panel and high-definition, and cumulatively produced 433 million color TV sets, including 251 million flat-panel TVs; in 2010, it produced 90.86 million flat-panel TVs, accounting for 79 total color TV sets. %, more than 80% of the products meet the national HD standards. At present, the entire industry is actively promoting network, green and intelligent transformation.
Major breakthroughs have been made in the construction of the industrial system, and the flat panel display industry has basically taken shape. Under the guidance of the “Electronic Information Industry Adjustment and Revitalization Planâ€, with the goal of breaking through the bottleneck of the new display industry development, focusing on the construction of high-generation TFT-LCD panel production lines, a strategic deployment of the flat panel display industry chain will be achieved through various joint methods. Solid progress. Up to now, there are 7 high-level LCD panel lines (2 6-generation lines and 5 7.5-generation lines and above) project construction, centered around glass substrates, high-generation LCD panel lines, module integration with complete machines, and related industries. The total investment plan exceeds 200 billion yuan. The Beijing Radiation Circle, the Yangtze River Delta Region (Suzhou-Nanjing-Hefei), the Pearl River Delta (Guangzhou-Foshan-Shenzhen), the Haixi Economic Zone (Taipei-Xiamen-Fuzhou), and the Chengdu-based Western Development Zone have basically taken shape. Chengdu-Mianyang-Chongqing) and other industrial parks with distinctive features, division of labor, and relatively concentrated investment bodies.
Technical standards and intellectual property rights have been greatly improved, and certain achievements have been made in the construction of patent pools. Initially establishes an independent standard system of national standards, industry standards, association standards, and alliance standards, which are closely linked and highly interactive. More than 60 relevant standards have been issued, which has increased China’s voice in the field of standardization and enhanced the initiative for enterprises to achieve their own development. And flexibility. The patent pool construction achieved certain results. Nine local backbone color TV companies established a joint IPC technology company, China Cailian, established a color TV patent pool with over 2000 independent core technologies and began operating practices. Significant progress has been made to effectively promote the win-win and coordinated development of the industry. Leading companies have made major breakthroughs in joint technological development. The new generation of high-definition interactive interface technology (Diiva) has developed into an international leading position and has been actively followed up and adopted by world-renowned consumer electronics companies. It has become the core technology of intelligent digital home systems.
Domestic enterprises have mastered the R&D of industrial design technology, full HD, LED backlight, ultra-thin technology, frequency multiplier technology, energy saving and environmental protection technologies, network multimedia technology, and natural light technology, as well as the next generation of optical storage CBHD (China HD disc format), New technologies such as new semiconductor storage and new applications have introduced LED backlight TVs, Internet TVs, digital TVs, mobile TVs, 3D TVs, hard disk HD players and other new products.
The effectiveness of self-owned brand construction has been highlighted, and a group of key enterprises with strong innovation ability have come to the fore. After more than 30 years of reform and opening up and the development of the market economy, TCL, Hisense, Skyworth, Changhong, Konka, Haier, Xoceco, Tongfang, Arto, BOE, Jiuzhou, and other large-scale, independent brands, production stability, quality The backbone enterprises in the electronic video industry are excellent enterprises with strong innovation capabilities and active market performance.
Second, the industry covers the field With the rapid advancement of technology and the integration of industry development, the video industry has become a comprehensive industry category with multimedia information terminals as the main product form, covering the whole product, accessories, solutions and application services. At present, it mainly includes: audio and video information receiving and displaying terminals (including digital television equipment and systems, televisions, set-top boxes, new/portable information receiving and display terminals - mobile TVs, computer TVs, MP4s, e-books, etc.), audio and video Information acquisition, codec processing and storage devices (including cameras, video recorders, video players, digital cameras, digital video cameras, camcorders, codec devices, storage media, etc.), video terminal-specific components (including tuner, application-specific integrated circuits) , special optoelectronic devices, special software and systems, etc.), large-screen projection display devices and systems (including projection systems, commercial large-screen display devices, electronic signage, large-scale display system engineering, etc.), digital home and video surveillance systems (including solutions , product system, application engineering ), Stereoscopic video system (including three-dimensional signal processing system generating a product, the product dimensional space systems, special-purpose application engineering, etc.), 4C (consumer electronics, computer, communication, content) fusion products and application services. The application of products has penetrated into all areas of the national economy, creating a vigorous development momentum of “video everywhereâ€, and the video industry has become an important technical support for the construction of an information society and a smart world.
III. Development Status of the Industry China has developed into the world's largest manufacturing base and consumer market for related products and systems in the video industry. The output value of the video industry in 2010 has exceeded one trillion yuan. Among them, the output value of the color TV industry reached 408 billion yuan, and the annual output of color TVs increased from 83.72 million units in 2006 to 114.93 million units in 2010, accounting for 48% of the world's total TV production, expanding from 48% to 48%. 58% of the industry's output; the output value of digital TV set-top boxes reached 61 billion yuan in 2010, and the output reached 150 million units, accounting for 73% of the global market. It is a global manufacturing center; the output value of digital cameras and digital video cameras reached 150 billion in 2010 Yuan, digital cameras produced more than 80 million units in 2010, 80% of which were used for export. It is the world's largest production and export base; the video production industry needs scale at 100 billion yuan, and some high-end products mainly depend on imports; the output value of the projector is 260 Billion yuan, in 2010, it produced 7.1 million units and exported more than 5 million units; the output value of related products for video surveillance systems (including systems) was approximately 45 billion yuan. Other emerging large-screen display systems, digital homes, video surveillance systems, and new portable/mobile video signal receiving and display terminals have all achieved rapid development.
The transformation and upgrading have achieved remarkable results. The industry has basically achieved a digital transformation, which has laid a solid foundation for the development of digital TV, digital home, and triple play. During the "Eleventh Five-Year Plan" period, the color TV industry made a qualitative leap in the transformation of the flat panel and high-definition, and cumulatively produced 433 million color TV sets, including 251 million flat-panel TVs; in 2010, it produced 90.86 million flat-panel TVs, accounting for 79 total color TV sets. %, more than 80% of the products meet the national HD standards. At present, the entire industry is actively promoting network, green and intelligent transformation.
Major breakthroughs have been made in the construction of the industrial system, and the flat panel display industry has basically taken shape. Under the guidance of the “Electronic Information Industry Adjustment and Revitalization Planâ€, with the goal of breaking through the bottleneck of the new display industry development, focusing on the construction of high-generation TFT-LCD panel production lines, a strategic deployment of the flat panel display industry chain will be achieved through various joint methods. Solid progress. Up to now, there are 7 high-level LCD panel lines (2 6-generation lines and 5 7.5-generation lines and above) project construction, centered around glass substrates, high-generation LCD panel lines, module integration with complete machines, and related industries. The total investment plan exceeds 200 billion yuan. The Beijing Radiation Circle, the Yangtze River Delta Region (Suzhou-Nanjing-Hefei), the Pearl River Delta (Guangzhou-Foshan-Shenzhen), the Haixi Economic Zone (Taipei-Xiamen-Fuzhou), and the Chengdu-based Western Development Zone have basically taken shape. Chengdu-Mianyang-Chongqing) and other industrial parks with distinctive features, division of labor, and relatively concentrated investment bodies.
Technical standards and intellectual property rights have been greatly improved, and certain achievements have been made in the construction of patent pools. Initially establishes an independent standard system of national standards, industry standards, association standards, and alliance standards, which are closely linked and highly interactive. More than 60 relevant standards have been issued, which has increased China’s voice in the field of standardization and enhanced the initiative for enterprises to achieve their own development. And flexibility. The patent pool construction achieved certain results. Nine local backbone color TV companies established a joint IPC technology company, China Cailian, established a color TV patent pool with over 2000 independent core technologies and began operating practices. Significant progress has been made to effectively promote the win-win and coordinated development of the industry. Leading companies have made major breakthroughs in joint technological development. The new generation of high-definition interactive interface technology (Diiva) has developed into an international leading position and has been actively followed up and adopted by world-renowned consumer electronics companies. It has become the core technology of intelligent digital home systems.
Domestic enterprises have mastered the R&D of industrial design technology, full HD, LED backlight, ultra-thin technology, frequency multiplier technology, energy saving and environmental protection technologies, network multimedia technology, and natural light technology, as well as the next generation of optical storage CBHD (China HD disc format), New technologies such as new semiconductor storage and new applications have introduced LED backlight TVs, Internet TVs, digital TVs, mobile TVs, 3D TVs, hard disk HD players and other new products.
The effectiveness of self-owned brand construction has been highlighted, and a group of key enterprises with strong innovation ability have come to the fore. After more than 30 years of reform and opening up and the development of the market economy, TCL, Hisense, Skyworth, Changhong, Konka, Haier, Xoceco, Tongfang, Arto, BOE, Jiuzhou, and other large-scale, independent brands, production stability, quality The backbone enterprises in the electronic video industry are excellent enterprises with strong innovation capabilities and active market performance.