Today, TCL lets smart air conditioners say goodbye to "playing virtual"

The rapid development of the Internet has brought about a third consumption upgrade, and smart technology has entered a more mature stage. At present, artificial intelligence with deep learning and increasing data as the main technical solution is booming. In the home appliance circle, “intelligence” has become the vane of the rapid development of the industry without any controversy. It seems that as long as the word “smart” is added, it will become a high-end atmosphere.

Take the air-conditioning industry, the sales share of smart air conditioners in the domestic air-conditioning market in 2017 has reached 43.2%, an increase of nearly 100%. Behind the industry and products, the user experience is “one chicken feather” – the smart 1.0 era product with a WiFi control module with air conditioners has an activation rate of less than 20% and active users only 15%, and the intelligent functions are ineffective.

In response to this situation, many products in the era of intelligent air conditioner 2.0 have integrated various "black technologies", such as smart images and infrared human feelings. However, due to the increase in cost, the functionality is not practical, and it is difficult to popularize. .

Today (March 6), TCL Air Conditioning officially declared war on those intelligent functions that are “invisible” and “flashy”, and clearly proposed a new intelligent strategy of “leading air conditioners into a new era of intelligence”. Really return to the essence of air conditioning, return to the core demand of air conditioners for consumers, and realize the true intelligence of air conditioners: more energy-saving, more comfortable and healthy, and more suitable for users' habits, so that air conditioners are advanced from standardized products to personalized products.

Chen Shaolin, head of the TCL air-conditioning business unit, said that the true smart air-conditioning should start from the real life scene of consumers, and use the focused spirit and the ultimate intelligent technology to solve the problem of air-conditioning problems encountered by users in life. TCL The ultimate goal is to let consumers feel the natural and comfortable air conditioning in the real life scene.

Enhance the user experience The new TCL smart air conditioner will be built around three aspects, more energy efficient, more comfortable and healthy, and more adaptable to the user's usage habits. The new "Electricity Manager" function allows you to keep abreast of the use of air-conditioning electricity costs, as well as constant temperature and power saving, one-night electricity bill function, so that you do not have to worry about excessive electricity costs even if you work 8 hours at night; new intelligent frequency conversion algorithm The compressor is more energy-efficient; the “cool and soft wind” system makes the user's comfort satisfaction improved; the soft and humid cooling, the double steam self-cleaning, the 30s quenching 60s speed heat, and the intelligent voice control make the function of the air conditioner truly return to the consumer's use period. Pain points and just need to come up.

Committed to let smart air conditioners say goodbye to "playing virtual" TCL air conditioners, always insist on technological innovation, improve product comfort, reliability and reduce noise, and invest a lot of research and development energy in the consumer experience. Through technological innovation and integration, intelligent, adaptive and networked technologies are adopted to realize intelligent energy saving, intelligent comfort, intelligent health, and the products are more adapted to the personalized usage habits of different users. Through a series of fine products, it achieved a leap-forward development with an annual production and sales volume exceeding 10 million units in 2017. In 2018, TCL smart air conditioners will provide a number of products that will boost the popularity of smart air-conditioning products in the industry.

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